The Project
Milly started working with this semi-established challenger as Lockdown started and guided the business, via the creation and implementation of long & short term business plans, through an immediate & alarming reduction in revenue of 60% and back to a financially-sustainable platform ready for 2021 growth.
What I Did
1. Introduced a new system of internal communications to ameliorate the impact of a distanced team on company culture.
2. Realigned the business towards three key goals - proving the market need, proving the competitive advantage, and proving the internal operating structure - to prepare for a much-needed injection of cash in the next year.
3. Working closely with the CFO, restructured the Finance and Sales teams to ensure consistent key record-keeping to dramatically reduce operating costs.
4. Operationally led a £1.4m debt round to cover short-term cash flow concerns.
The Numbers
Debt-funded
Company Stage
8
Duration (months)
15
%
Cost reduction
What The Client Said
"I feel really ready for this next stage of growth."
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45 min
Free
